DeAura Media

My agency, run with my partner Dio. Websites, funnels and AI automation for coaches and consultants, so the backend of your business keeps moving while you sleep. Visit deauramedia.com

Business strategist, agency owner and serial entrepreneur, building businesses that run without constant supervision.
Learn moreAbout Elsi
I've built and closed a coaching business, run an agency and a string of in-person events, and walked away from a multi-six-figure company when it started costing me more than it paid. What I took from all of it is simple. A business should run on systems, not on your nerves.
These days I help coaches, consultants and personal brands build the backend that makes that possible, and I talk about it on stages, on podcasts and in rooms full of strangers who usually leave as friends.
Read my story




Strategist, speaker and serial entrepreneur
I started in sales and live presenting, selling Ferris wheel experiences in Vienna and handling marketing for high-profile clients in Cyprus. I picked up an MBA in Berlin, left corporate life behind in Malta, and went all in online. These days I spend my time building businesses and enjoying life by the beach in Spain.
I speak English, Spanish and Bulgarian, and I would still rather have a real conversation than a polished pitch. If you want the full story, it's below, burnout included.
I went all in online. I started coaching in public speaking and sales, tried a few niches, then found my lane in soulful selling and selling with stories.
Courses, a mastermind, weekly live trainings and a Facebook group that grew without a single ad.
I closed the whole thing down and walked away, then rebuilt my work around systems instead of hustle.
A small marketing agency, plus Inspired Connections, the events that brought expats and entrepreneurs together.
Websites, funnels and AI automation for coaches and consultants, and a podcast that gives the movement a proper microphone.

My agency, run with my partner Dio. Websites, funnels and AI automation for coaches and consultants, so the backend of your business keeps moving while you sleep. Visit deauramedia.com

Clear offers, honest numbers and a plan that fits the life you actually want, not the one a guru sold you. One to one, with real homework and real follow up.

Talks on sales without the sleaze, becoming significant, systems over hustle and visibility that feels like you. A few slides, honest stories and a lot of eye contact.

Wild, Free and Wealthy, a podcast and movement for people who never felt called to the conventional path. Come on as a guest, or invite me onto yours.

The podcast
A podcast and movement for leaders around the world who are building extraordinary lives and businesses on their own terms. It started as a free Facebook group in 2023 and it is finally getting its own microphone.
Expect honest conversations about money, freedom, systems and the messy middle, with guests who never felt called to the conventional path. Launching this autumn.
[ Free 20 minute training ]
Freedom Secrets shows coaches and consultants how to hand the busywork to systems, so you wake up to signed clients instead of a to-do list.
Watch the free training